Canon EOS Rebel 2000 - Segmenting and Targeting Markets

 

Canon targets it's consumers depending on the product they are trying to sell. Some cameras are made for those with experience while others are for those beginners or with a hobby. The usage of the cameras also play a role in who they try to attract in the selling process. The Canon EOS Rebel 2000 however is a much more diverse product, serving those in any level, professional and beginner.